Internet, a global network connecting Billions of people has revolutionized the computer and communications world like nothing before. As of 2014, the total number of internet users has substantially increased to 3 billion. With the increase in the number of internet users worldwide, the social networking websites has become a new medium for businesses and other organizations to promote their brands.
Facebook the most widely used social networking site has 1.3 billion users worldwide in 2014. Around 30 million businesses use Facebook out of which 1.5 million businesses use Facebook for paid advertising.
Facebook allows you to keep your customers warm in a friendly, non-invasive way. It has nothing to do with luck, but instead it has everything to do with what you post, the time you’re posting, and even the words you use. The various Tips and Tricks that maximizes user engagement and help you grow your business via online using Facebook.
A quick look at tips for Facebook:
1. Link Facebook Image Post to your Website
2. Facebook Image sizes required to make your image clickable
3. Best time to post on Social media
However,looking at Facebook trends, people are online pretty much 24/7 now, so as such there is no fix time to post on facebook.
4. Content cautious
5.Visibility of Insights Tab in Facebook
Insights provide information about your Page's performance and are available after at least 30 people like your Page.
6. Invite Friends With One Click
Using a chrome Extension to Invite all Friends
7. Start a Group
Facebook group always make sense when you have a natural group that wants to discuss something good for public. The main purpose of facebook group is to openly share ideas with others .You can use facebook group specifically for your business as well.
The main benefits of a facebook group are
8. Use Facebook Ads
Facebook has 1.3 billion users worldwide. The 3 reasons why your business must use facebook advertising –
9. Regularly publish engaging content
Like you regularly post some or other thing on your facebook status similarly you need to also do it for your business. A daily post keeps the person in recalling of your brand on daily basis. The person might not be looking at present for your services but in future whenever required will surely recall you due to your post on facebook. More specifically an interactive content generates more excitement and pass on more information to the end users.
10. Join group
The advantage of joining other groups (related to your niche) is that you don’t have to be friends with all the members of a group and which save you from having thousand of friends. If you are member of group you can share your ideas and updates with group members and can create a buzz.
Hence to sustain in the market with a competitive edge your business must start making use of online marketing and specifically facebook activities. The more your business goes viral the more you get the footfall.